Distributor Programme

Grow your business with HÆGER.

We are looking for distributors and retailers worldwide who want to build the HÆGER brand in their market. A strong portfolio, full support and a model designed to grow together.

Apply to Become a Distributor Why HÆGER

IAPMEI SME Leader 2025

Euronics Top 3 Supplier 2025

40+ years of experience

The Portfolio

One supplier, the whole range.

From kitchen appliances to cooling, personal care to audio - HÆGER gives you a complete home appliances offer from a single partner.

+50 Categories

+350 References

Kitchen Appliances

Breakfast & Fun Cooking

Food Preparation

Home Care

Personal Care

Climatization

Cooling

Audio, TV & Led

Recognition

Trusted professionals in home appliances.

Four decades of expertise, recognised by the industry's most demanding standards.
When you partner with HÆGER, you partner with a brand that has already earned its place.

Euronics Top 3 Supplier of the Year2025

Recognised across the Euronics European network for product quality, reliability and partner service.

IAPMEI SME Leader2025

Awarded for excellence in performance and risk management - one of Portugal's most recognised SME distinctions.

1984

Founded +40 years ago

Over four decades of product excellence and continuous innovation.

4,000m²

Warehouse in Lisbon

20 min from Lisbon port. 5,000+ pallets. 24h prep.

Why HÆGER

Why partner with us.

Five pillars that make HÆGER a stronger, more reliable partner for distributors and retailers worldwide.

After-Sales Control

A 7-step quality loop and structured after-sales model that protects your reputation and keeps customers coming back.

Quality

Balanced Positioning

The perfect balance between price, quality and design - products that sell themselves in any market and any channel.

Value

Wide Portfolio

50+ categories and 350+ references. One supplier for every room in every home.

Range

Fast Logistics

4,000 m² Lisbon hub, 5,000+ pallets ready, 24h order prep. 20 minutes from the port. Always ready.

Speed

Partner-Focused Strategy

When you grow, we grow. Our margins, logistics and decisions are all built to protect yours.

Growth

After-Sales Control

A 7-step quality loop protecting our partners and driving continuous product improvement.

Quality

Balanced Positioning

Perfect balance between price, quality and design for every market and channel.

Value

Wide Portfolio

+50 categories, +350 references. Every room, every home, every price point.

Range

Fast Logistics

4,000 m² Lisbon hub. 24h order prep. 20 minutes from the port. Always ready.

Speed

Partner-Focused Strategy

When you grow, we grow. Our margins and logistics are built to protect yours.

Growth

What You Get

Built to make you successful.

We have built a support structure designed to make your job easier and your business more profitable - from day one.

Dedicated Account Manager

One direct contact focused on your account, your market and your results.

Full Marketing & POS Package

Product photography, sell sheets, POS materials and digital content - all produced in-house and ready to deploy.

Flexible MOQs & Commercial Terms

Quantities and terms adapted to your volume and market stage - no rigid minimums.

European Quality - CE Certified

Every HÆGER product carries the CE mark. Full compliance with European safety and quality standards on every single product.

FAQ

Questions we hear most.

Everything you need to know before applying. If something isn't covered here, ask us directly in the form below.

We work with flexible MOQs adapted to your market and volume. There are no rigid minimums - terms are defined together based on your business and the categories you choose to carry.

HÆGER is present in 15+ markets across Europe and Africa. We are actively looking to expand and are open to partnerships in any country where the brand is not yet represented.

Every partner gets a dedicated account manager, a full marketing and POS package (photography, sell sheets, digital assets) and CE-certified products. Our team is available to support your growth from day one.

We are looking for partners who see HÆGER not as a product supplier, but as a brand to build, strengthen and grow. Ideally someone with an ownership mindset - developing the brand as if it were their own. We value partners who operate across both physical retail and digital channels, have the operational support ready and share our long-term vision for sustainable growth.

Yes. All our packaging was designed with internationalisation in mind - product names and visuals are in English on the front, with features translated into 20+ languages. Our manuals are available in 8 languages and we include a QR code that can be updated with any language from one day to the next.

We will introduce HÆGER - our history, portfolio and how the partnership model works in practice. We will also discuss pricing, commercial terms and what the onboarding process looks like. It is a two-way conversation - we want to understand your business just as much as you want to understand ours.

Apply Now

Let's build something together.

Tell us about your business and we will explore whether we are the right fit for each other.

No commitment required to apply. We start with a conversation.

Flexible terms - quantities and conditions adapted to your market and business stage.

Dedicated account manager from day one - one contact, fully focused on your market.

Full marketing package - product photography, sell sheets and digital assets ready to deploy.

CE-certified products - every HÆGER product meets full European safety and quality standards.

Distributor Application

Fill in your details below and our team will reach out to get started.

First Name *

Last Name *

Website *

Country *

Email Address *

Phone Number

Type of Business *

Annual Revenue (approx.)

Do you currently sell household appliances? *

What are your warehousing capabilities?

Tell us about your business and the market you serve

By submitting this form you agree to our Privacy Policy. We will never share your information with third parties.

B2B Partnerships

Ready to grow with us?

Join our network of distributors and retailers across 15+ markets worldwide. Apply today and let's build something together.

Apply Now ⬇ Download Catalogue PDF